Hi, I'm Fede Aguinaga!

This portfolio showcases projects developed across different stages of my career, from my most recent work at Harman to earlier experiences in design studios and academic explorations. Across corporate, consultancy, and academic contexts, the common thread is a focus on user-centered design, brand identity, and meaningful product experiences. Each project reflects a distinct context, requiring the ability to interpret different design languages and to adapt methods to the nature and constraints of each brief. This versatility has become a defining aspect of my practice. Together, these works outline a path of continuous growth, showing how design can bridge technology, usability, and emotional value.

Hi, I'm Fede Aguinaga!

This portfolio showcases projects developed across different stages of my career, from my most recent work at Harman to earlier experiences in design studios and academic explorations. Across corporate, consultancy, and academic contexts, the common thread is a focus on user-centered design, brand identity, and meaningful product experiences. Each project reflects a distinct context, requiring the ability to interpret different design languages and to adapt methods to the nature and constraints of each brief. This versatility has become a defining aspect of my practice. Together, these works outline a path of continuous growth, showing how design can bridge technology, usability, and emotional value.

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2025
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